Quickbooks & Ruby Help Small Business Owners Confidently Level Up with Intuit
THE ASK
As a leader in the financial planning space, Intuit QuickBooks has always been a go-to for small business owners. However, providing software to SMBs was only scratching the surface, and they sought to leverage a new medium to help SMBs further confidently manage their growth.
THE IDEA
Intuit QuickBooks leveraged iHeartMedia’s massive reach, unrivaled talent relationships, and powerful podcast network to reach SMBs everywhere through a custom podcast highlighting their everyday challenges. Hosts Jannese Torres & Austin Hankwitz spoke to a diverse group of business owners and shared their stories about raising capital, money management, marketing strategies, and more, all while weaving in how QuickBooks helped them along the way.
The RESULTS
#1
Across Apple Business & Entrepreneurship Charts
+11
ppt i ncrease in intent to seek more info for exposed listeners
+8
ppt i ncrease in the belief that Intuit QuickBooks gives them confidence in managing their SMB
Let’s Build Something Together
Have a project in mind or want to learn more about how Ruby can help your brand find its voice?
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